a brand for the uk's first smart show garden.
The Smart Home Garden
What We Did:
Brand Workshop
Brand Strategy
Brand Identity
Bespoke Website
Digital Marketing
Visual Toolkit
Brand Guides
The Smart Home Garden is the UK’s first fully integrated smart garden experience, designed to transform outdoor living through cutting-edge technology and seamless automation. As a completely new business entering an emerging market, it needed a strong, distinctive brand to successfully launch and communicate its unique offering.
The Smart Home Garden
What We Did:
Brand Workshop
Brand Strategy
Brand Identity
Bespoke Website
Digital Marketing
Visual Toolkit
Brand Guides
The Smart Home Garden is the UK’s first fully integrated smart garden experience, designed to transform outdoor living through cutting-edge technology and seamless automation. As a completely new business entering an emerging market, it needed a strong, distinctive brand to successfully launch and communicate its unique offering.
a brand for the uk's first smart show garden.
The Smart Home Garden
What We Did:
Brand Workshop
Brand Strategy
Brand Identity
Bespoke Website
Digital Marketing
Visual Toolkit
Brand Guides
The Smart Home Garden is the UK’s first fully integrated smart garden experience, designed to transform outdoor living through cutting-edge technology and seamless automation. As a completely new business entering an emerging market, it needed a strong, distinctive brand to successfully launch and communicate its unique offering.
The Smart Home Garden
What We Did:
Brand Workshop
Brand Strategy
Brand Identity
Bespoke Website
Digital Marketing
Visual Toolkit
Brand Guides
The Smart Home Garden is the UK’s first fully integrated smart garden experience, designed to transform outdoor living through cutting-edge technology and seamless automation. As a completely new business entering an emerging market, it needed a strong, distinctive brand to successfully launch and communicate its unique offering.
a brand for the uk's first smart show garden.
The Smart Home Garden
What We Did:
Brand Workshop
Brand Strategy
Brand Identity
Bespoke Website
Digital Marketing
Visual Toolkit
Brand Guides
The Smart Home Garden is the UK’s first fully integrated smart garden experience, designed to transform outdoor living through cutting-edge technology and seamless automation. As a completely new business entering an emerging market, it needed a strong, distinctive brand to successfully launch and communicate its unique offering.
The Smart Home Garden
What We Did:
Brand Workshop
Brand Strategy
Brand Identity
Bespoke Website
Digital Marketing
Visual Toolkit
Brand Guides
The Smart Home Garden is the UK’s first fully integrated smart garden experience, designed to transform outdoor living through cutting-edge technology and seamless automation. As a completely new business entering an emerging market, it needed a strong, distinctive brand to successfully launch and communicate its unique offering.
The Brief:
The Smart Home Garden was all about planting a fresh idea; high-tech outdoor living with a luxury edge. Our job? Craft a brand that speaks to a savvy, niche crowd while juggling input from all stakeholders. From builders to gardeners and tech specialists. The goal was to build a brand that’s as smart and sleek as the product itself, ready to make waves from launch day and beyond.
The Brief:
The Smart Home Garden was all about planting a fresh idea; high-tech outdoor living with a luxury edge. Our job? Craft a brand that speaks to a savvy, niche crowd while juggling input from all stakeholders. From builders to gardeners and tech specialists. The goal was to build a brand that’s as smart and sleek as the product itself, ready to make waves from launch day and beyond.
The Challenge:
The challenge was to develop a brand that feels seamlessly integrated within the fast-paced tech world, while also carving out a unique identity as the first of its kind in the smart garden space. It needed to strike the right balance, appealing directly to a niche audience passionate about smart technology, yet remaining accessible and relevant to a wider range of stakeholders, from the owners to the various partners involved. The brand had to resonate on multiple levels, reflecting innovation and sophistication, while setting the standard for others in the industry to look up.
The Challenge:
The challenge was to develop a brand that feels seamlessly integrated within the fast-paced tech world, while also carving out a unique identity as the first of its kind in the smart garden space. It needed to strike the right balance, appealing directly to a niche audience passionate about smart technology, yet remaining accessible and relevant to a wider range of stakeholders, from the owners to the various partners involved. The brand had to resonate on multiple levels, reflecting innovation and sophistication, while setting the standard for others in the industry to look up.
The Result:
The outcome is a highly bespoke brand solution packed with character, and designed for maximum adaptability. It works seamlessly across a wide range of applications, from bringing the smart garden to life in the physical space, to making a strong impact in both print and pixel. This isn’t just a logo; it’s a versatile identity that reflects the innovation at the heart of the project, whilst being approachable enough to resonate with a niche audience of tech enthusiasts. Stylish, smart, and ready to set the benchmark for the industry.
The Result:
The outcome is a highly bespoke brand solution packed with character, and designed for maximum adaptability. It works seamlessly across a wide range of applications, from bringing the smart garden to life in the physical space, to making a strong impact in both print and pixel. This isn’t just a logo; it’s a versatile identity that reflects the innovation at the heart of the project, whilst being approachable enough to resonate with a niche audience of tech enthusiasts. Stylish, smart, and ready to set the benchmark for the industry.
What The Client Said:
"We engaged Twelve Yards Out to take the lead creative on an exciting new venture. Matt, Dan and their team have taken on the challenge with the highest level of care, attention to detail and professionalism to deliver not just some marketing material, but establish an entire new brand. Carefully understanding where the brand will sit in the market and creating various concepts and visions through to delivery. We then further engaged Twelve Yards Out to design and implement a completely bespoke website for the brand. I could not recommend Dan and Matt highly enough for their skills and knowledge, and look forward to a long working relationship with them."
Alex Jones, Director
What The Client Said:
"We engaged Twelve Yards Out to take the lead creative on an exciting new venture. Matt, Dan and their team have taken on the challenge with the highest level of care, attention to detail and professionalism to deliver not just some marketing material, but establish an entire new brand. Carefully understanding where the brand will sit in the market and creating various concepts and visions through to delivery. We then further engaged Twelve Yards Out to design and implement a completely bespoke website for the brand. I could not recommend Dan and Matt highly enough for their skills and knowledge, and look forward to a long working relationship with them."
Alex Jones, Director
With Thanks:
A huge thank you to Alex and the team for trusting us to shape the brand and strategic direction. It was a pleasure bringing such an innovative and thoughtful concept to life. We’re proud to have played a part in its journey, and excited to see how this grows.
With Thanks:
A huge thank you to Alex and the team for trusting us to shape the brand and strategic direction. It was a pleasure bringing such an innovative and thoughtful concept to life. We’re proud to have played a part in its journey, and excited to see how this grows.
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